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Pamela Norris wins the 2016 InnovateHER business challenge

Pamela Norris wins the 2016 InnovateHER business challenge

Maui Economic Development Board (MEDB) was the local host for the 2016 InnovateHER “Innovating for Business Challenge.” The U.S. Small Business Administration (SBA) launched the nationwide InnovateHER Challenge in August 2015, with the goal of finding products and services that help empower the lives of women and families. This past November, ten Maui finalists proved once again that Maui is a launching pad for empowering entrepreneurs. Each gave a five-minute pitch for their product or service to a panel of judges. The judges took into account criteria such as whether the proposal had a measurable improvement in the lives of community members, potential for commercialization and filled a need in the marketplace.

In a close competition, Pamela Norris of Wailuku was named the Maui winner. Norris won for her product, the ICEBUDDY System, a portable cooling system that utilizes new technology to transport medicine, water and supplies for emergencies. “My lifetime has been spent trying to make a positive difference in the world,” said Norris. “That journey has taken me from teaching everything from the pre-school level to post-graduate, training security and law enforcement officers and directing mental health services. Now this experience has brought me to a point where I choose to focus my talents on developing revolutionary products that serve unmet needs.”

As the Maui winner, Norris took home a cash award from MEDB. She will also have the opportunity to be considered for SBA’s national competition which will be held in Washington D.C. in March 2016 as part of a larger Women’s Summit. If selected, she will compete against other finalists nationwide and have an opportunity to pitch her idea to a panel of expert judges drawn from the private sector. Three winners will be chosen and awarded up to $70,000 in cash prizes.

“I hope SBA continues to grow this competition,” said Gerry Smith, MEDB Director of Business Development. “Not only will programs such as these help women break through that glass ceiling in terms of business and entrepreneurship, but also will provide opportunities to help empower women and families and ultimately help to build communities.”

My winning venture, the ICEBUDDY system, is a portable cooling system that enables ice, water, medication and emergency supplies to be stored and transported easily.

Pamela Norris

Molokai Middle School receives NOAA grant

Molokai Middle School receives NOAA grant

Molokai Middle School recently received an $88,213 grant from the National Oceanic and Atmospheric Administration (NOAA) for a project titled “Promoting Cultural Based Knowledge and Practices through Environmental Stewardship and Preservation.” The grant extends from August 2015 through August 2016. The work is being led by Molokai Middle School Hawaiian Language Immersion Program (HLIP) teacher and principal investigator Iolani Kuoha, with assistance from school staff and community partnerships.

Kuoha, inspired by her father Joseph Hamakua, a Kahuna La`au Lapa`au (medicinal practitioner), wrote this grant to enable students to perpetuate stewardship and develop leadership skills. “Our goal, through science-based outdoor learning projects, is to instill in the students the need for engaging in cultural-based knowledge and preservation efforts on Molokai,” said Kuoha, who was named 2015 Educator of the Year by the Hawaii Association of Middle Schools. “In addition, with a priority in science, technology, engineering and math (STEM) subjects we hope to continually increase our overall school achievement on the Hawai`i State Science Assessment.” The project starts with the students, parents, teachers and community of stakeholders. It includes collaboration, integration of core curriculum with community support, and an island-wide approach to environmental education. The benefits extend to the `aina (land) and the kai (sea) as students learn to protect and restore Molokai’s environment.

The project will include research plans directly related to culture and science through the study of native plant propagation, relevant watershed issues, erosion from ungulates, invasive-species removal and more. Community stakeholders will assist students with their research, written reports, technological tools and oral presentations. The NOAA grant has already helped the school gain recognition as the Most Improved School in the State.

“School partnerships with community organizations enhance the common goals and objectives of this project,” said Kuoha. “Maui Economic Development Board (MEDB) and Women in Technology are among the NOAA partners that are helping all HLIP and other students learn employable skills using STEM resources. We hope to continue mini-workshops with support from MEDB and to present our achievements at their annual STEM Conference on Maui.”

Our goal with the NOAA grant is to instill in the students the need for cultural-based knowledge and preservation efforts on Molokai.

Iolani Kuoha, Molokai Middle School HLIP Teacher

Using US Census demographic data to build a business plan

Using US Census demographic data to build a business plan

A recent seminar presented by Maui Economic Development Board’s (MEDB’s) Technical Assistance Workshop Series provided a hands-on look at apps available from the U.S. Census Bureau to give small businesses and startups the edge in exploring the demographics of potential markets. Jerry Wong, Data Dissemination Specialist for the Census Bureau’s Los Angeles Region, explained that census data allows business owners to research how to start or expand a business. “My intent is to inform individuals here on Maui, particularly entrepreneurs and company representatives, about the new tools that will assist them in the analysis of locations on Maui for business opportunities through looking at the census data for those specific areas,” said Wong. “This training applies to market research, community analysis and planning, grant proposals and general decision-making, all of which involve the use of statistical information.”

“The purpose of this seminar was to add another tool to each participant’s business toolkit,” said Frank De Rego, Jr., Director of Businesss Development Projects at MEDB. “The two new apps created by the U.S. Census Bureau, Census Business Builder and On the Map, along with Knight Ridder’s Census Reporter, now make accessing census data more user-friendly. As these tools are expanded and improved, they will be invaluable for strategic business planning,” said De Rego.

“We recently opened our first gallery here on Maui,” said Lisa Marie Corcoran of National Geographic Fine Arts Galleries in Wailea. “I very much appreciate this great opportunity to learn how to use census data to benefit our customers and community. Specifically, we are very interested in capabilities for exploring the demographics and socioeconomic characteristics of potential markets on-island,” she explained. “While we estimate 80 percent of our market to be tourist-driven, we want to better understand the community we operate in. MEDB and the Visitor Bureau also do a great job of publishing current and historical demographic data.”

MEDB advances STEM education

MEDB advances STEM education

“Pathways to Our Future”, the annual Ke Alahele Education Fund Benefit Dinner and Auction presented by Maui Economic Development Board (MEDB), was recently held at the Fairmont Kea Lani Resort in Wailea. Providing the stirring opening with oli and pule were Molokai Middle School students Heona Ayau-Odom, Keaheakekehau Ross and their teacher Iolani Kuoha. All three participate in the Hawaiian Immersion Program at the school as well as in the science, technology, engineering and math (STEM) programs. “Both girls felt blessed to be part of the event and they have great STEM projects,” said Kuoha, who was named Educator of the Year for 2014 by the Hawai’i Association of Middle Schools. “This year, thanks to MEDB’s Ke Alahele Education Fund, Molokai students were among countless youth statewide empowered through STEM skills. Each semester I get to teach them how to identify problems in the community and how to solve them with answers pertaining to STEM education. In addition, I’m able to exemplify Hawaiian culture and bring it into the 21st century.”

“STEM skills are important to the success of our state,” said Lieutenant Governor Shan Tsutsui. “We couldn’t do this without MEDB,” he explained. “Hawai’i is in the forefront because of their commitment.” Maui Mayor Alan Arakawa, out of the country during the event, sent this message, “There is nothing more important than preparing our children for the future. By encouraging our students to learn more about STEM subjects we hope that one day they will bring new industries back home, diversify our economy and build a more resilient and sustainable community.”

“MEDB has worked vigorously throughout its history to enhance education and training in our community,” said MEDB President and CEO Jeanne Unemori Skog. “This past school year, the awards enabled robotics teams to compete on Maui, Oahu and the Mainland. STEM curricula also empowered students to map our island’s coral reefs, explore our solar system and much more. Thanks to generous businesses and other community stakeholders, we have touched thousands of students,” said Skog.

MEDB’s Boost Your Financial IQ Accounting Workshop

MEDB’s Boost Your Financial IQ Accounting Workshop

Maui Economic Development Board (MEDB) provides leadership and vision in our community for the responsible development of a strong, diversified economy. MEDB’s Technical Assistance Series, Foundations for Business Success, was created in an effort to help small businesses establish systems, processes, tools and best practices to build a secure foundation for success.

“It is essential for any business to have a solid plan rooted in sound principles and practice to be competitive,” said Frank De Rego Jr., Director of Business Development Projects at MEDB. “The accounting seminar and the other workshops in the series can help businesses build their human capital in knowledge and skills, thus improving services and systems while giving team members more time to focus on growth strategies and customer care. Ultimately, these strategies will help businesses succeed.”

Recently, the Boosting Your Financial IQ Accounting Workshop provided invaluable advice to improve business efficiency, promote good accounting practices and help save on taxes. In addition, it offered an ideal opportunity for business owners to get instruction from accounting experts. Lisa Wells, the main presenter, is an IRS Enrolled Agent and CEO/Founder of Personal Accountant Incorporated. “I think MEDB is providing a wonderful program,” said Wells. “They offer a central resource for the business community. I hope to continue my involvement with MEDB because I believe we serve a common goal — helping the small business owner make informed decisions,” she explained. Wells’ wish for all attendees of the Accounting Workshop is that they walk out educated and ready to take their business to the next level. “I believe we can help businesses become successful”, she said.

“I opened my business six months ago,” said Cecilia Hercik from Olavine Spa, Wailea. “I came to the Boost Your IQ Accounting Workshop for financial advice and to network with other business owners. I truly appreciate this opportunity to help me create a thriving business.”

Reserve your tickets now for Pathways to our Future!

Reserve your tickets now for Pathways to our Future!

Pathways to our Future is an annual event benefiting the MEDB Ke Alahele education fund. Featuresd are distinguished educators; Lt. Governor Shan Tsutsui and Ms. Lyndelle Tsutsui; Mayor Alan Arakawa and Ms. Ann Arakawa, plus presentation of the 2015 Daniel K. Inouye Innovation Award to a student team that demonstrates the most innovative use of STEM tools and capabilities to serve and improve our community.

It’s coming up soon: Saturday, August 29, 2015 at the Fairmont Kea Lani, Maui. Reception and silent auction start at 4:30 pm, followed by dinner and live auction at 6 pm.

Reserve your tickets now at www.medb.org or call (808) 875-2300. Sponsorship opportunities are also available.

It’s not just a classroom anymore

It’s not just a classroom anymore

Lahainaluna High School arts and communications teacher Nancy Young used her Ke Alahele Education Fund grant to create a new environment in her classroom. Now, instead of the traditional classroom setting with rows of desks for students, Young’s created more of an inspirational space for creativity and innovation. Read all about it here. Young says, “It’s not just a classroom anymore. It is an environment and the kids love it and they produce really amazing work.”

Support projects that provide new opportunities for Maui County youth. Pathways to Our Future, an annual event to benefit the Ke Alahele Education Fund, will be held this year on Saturday August 29, 2015. Join us at the Fairmont Kea Lani in Wailea. For tickets, call 875-2300.

Students reach for the HI STARs

Students reach for the HI STARs

The recent Mini HI STAR (Hawaii Student/Teacher Research) Program of the University of Hawaii’s Institute for Astronomy, IfA, was sponsored by Maui Economic Development Board and Air Force Research Laboratory. The program provided 11 high school students from Maui and Molokai with four days of STEM (science, technology, engineering and mathematics) education. The IFA curriculum gave these students the necessary research skills and background to conduct original research projects.

Dr. JD Armstrong, Maui Technology Education and Outreach Specialist at IFA, and teachers, led the students in morning physics and astronomy lectures. Afternoon sessions included the measurement of the positions and brightness of objects in space using image processing and photometric techniques. “We delivered the basic content in talks with PowerPoint® slides that instructed the students on selecting the celestial object they wanted to research for their group presentations,” said Dr. Armstrong. Students observed the sky as it is seen from different parts of the earth remotely via the Las Cumbres Observatory Global Telescope Network. “Access to world-class research equipment offered the participants live views of outer space beamed straight to their computers,” Dr. Armstrong explained. “They were able to analyze the results of the collected image data by processing images with Astrometrica, a software tool that calculates precise positions of the celestial bodies.”

“The HI STAR program experience has helped broaden my knowledge on various astronomy topics,” said Celeste Jongeneelen, a home-schooled 10th grader. “We got to research exoplanets, asteroids and comets, young stellar objects and double stars!” Jongeneelen’s group presented a talk entitled Photometry Analysis of Two Young Open Star Clusters. Their objective was to identify candidate hydrogen disk stars. “Images of two young open star clusters were taken with red, infrared and H-alpha filters,” she explained. “We did the photometry on these images and made color-color charts. If any outliers showed excess in H-alpha in the charts, those are the potential disk stars.” “Our results showed a few candidate disk stars,” Jongeneelen added. “However, further analysis is needed to confirm these candidates.”

“This Is More Than An Afterschool Science Club!”

“This Is More Than An Afterschool Science Club!”

The fun, new STEMworks AFTERschool Program for the 2015-2016 school year, presented by the Women in Technology (WIT) project of the Maui Economic Development Board (MEDB), is for boys and girls, grades 6, 7 and 8. The program addresses the need to stimulate interest and skills in STEM (science, technology, engineering and math) education and to apply it to real world issues. It hopes to nurture student interest into their high school and post-secondary education, as well as prepare them to meet the workforce needs of their communities in viable careers. “STEMworks AFTERschool curricula are developed in close consultation with industry and education partners,” said Leslie Wilkins, MEDB’s vice president and director of WIT. “The flexible structure of the curriculum allows teachers to align with in-school science and math curricula and the needs of students.”

The program includes an emphasis on coordination between the academic and enrichment activities offered in the after-school program and the coursework students complete during the school day. “The enrichment lessons and activities are interactive in order to teach the curriculum in a different way. This can benefit students who struggle in a regular classroom environment,” said Wilkins. Unlike any other class in Hawai’i’s middle and high school curriculum, STEMworks is a multi-faceted, hands-on program where students get to use the most current, high-end technologies in actual learning projects. “This is more than an after-school science club!” Wilkins said, noting participants will acquire skills to adapt to the rapidly changing technology landscape.

“Having the partnership with MEDB and the 21st Century grant to form the STEMworks AFTERschool program will provide our students with state-of-the-art equipment, trained staff to run the programs and support for training,” said Jennifer Suzuki of Maui Waena Intermediate. Other schools in the STEMworks AFTERschool program are: Iao Intermediate, Lanai High and Elementary, Lahaina Intermediate and St. Anthony Junior High.