Our Islands, Our Future

Trends Maui Nui 2020

Work on the 2020 report began in late 2018, as an update to the 2008 Next Steps Report—to record changes over the decade, to prepare for the 2020 U.S. Census, and to contextualize quantitative research. Like the 2008 report, it is comprised primarily of secondary data, but Trends Maui Nui 2020 includes far more data than its predecessor. It also includes six narratives that bring life to quantitative data. These narratives were developed with the help of a collection of qualitative one-on-one interviews with a cross section of topic experts and residents of Maui County.


From May through August 2003, almost 1,700 residents from a broad demographic cross-section of Maui County engaged in this groundbreaking process to define a vision, priorities, and guiding values for Maui Nui.

Community leaders have pledged to uphold the findings of this process and to make decisions based on the vision that emerges. In 2004, county administrators and planners successfully adopted the findings into their Ten-Year Plan for Maui County.

Focus Maui Nui Reports & Findings

executive summary

This summary provides a 22-page overview of the Focus Maui Nui process and results.

core values and action strategies

This two-page summary is available for quick reference.

summary for publications

This 2 page summary is for use in newsletter publications & other communications.

final report

This 400+ page Final Report, summarizes the results of the Focus Maui Nui process.