Dec 14, 2011 | Small Business

Curtis and Naomi Takaoka
Day in and day out, the family-owned and operated Tasty Crust restaurant aims at providing meals that give Maui families a reprieve in the kitchen. “You can get a meal here that you can cook at home,” Tasty Crust President Curtis Takaoka. “We’re just giving moms a break from having to cook it themselves.” That daily goal to provide homey-flavored meals has been the mark of the Wailuku restaurant that has been in business since 1944, and Takaoka believes it’s the main reason the small business has been able to thrive for more than six decades. “If you want a fancy restaurant, we’re not it. We’re more of an every day deal, in a mom and pop setting. You can come in every day and get reasonably priced comfort food.”
The Takaoka family, led by the late Mike and Patsy Takaoka, first assumed ownership of Tasty Crust in 1957, sold it in 1982, and took it back in 1997 with Curtis and wife, Naomi, offering to assist as Curtis’ parents took a well-deserved retirement. With 27 employees on the payroll today, Tasty Crust provides a menu of local favorites including saimin, teriyaki steak and the ever-popular hot cakes. From Monday to Friday, as many as 20 gallons of hot cake batter is prepared – and up to 30 gallons on weekends. The Mill Street restaurant sits in the same spot it was built on in 1944 and still uses recipes from Patsy Takaoka and her closest friends and family.
Sustaining the business success could lead to adding more staff and/or raising prices. “It’s a constant battle having to take care of business in this economy. Eventually we’re going to have to tool the business a little bit, but I think we’re going to keep the menu the same.” Takaoka said he appreciates the support the community has given his restaurant. “We’re so thankful we’ve been able to do business on Maui. Everyone has been so supportive and we’ve got a lot of people who have been very, very loyal to us.”
Dec 7, 2011 | Community
Major Brian West and his wife, Iva, are celebrating their first Christmas on island as the Salvation Army Maui County Coordinators. This holiday season, the Wests are spearheading a group of volunteers who are seeking pennies and presents to help those most in need on Maui during the holiday season. So far, no good. “Our kettle drive is going a little slower than usual,” West said, referring to the annual Red Kettle Drive. Bell ringing volunteers began the campaign the day before Thanksgiving and after the first week, came up short as much as $1,200 per day compared to the year before.
The traditional Angel Tree gift giving campaign is also underway with the wishes of children from low-income families outlined on paper angel cutouts set up at Queen Kaahumanu Center, Kmart and WalMart. “We’re a little bit concerned about that too,” West said, adding that the normal Angel Tree drive for children in need is not up to par as previous years. “I can’t put my finger on it,” West said. “I don’t know why it’s down…I think we’ve got good greeters and volunteers. The weather’s been good, but we’re still off.” West said he hopes that gift givers are just getting to a slow start.
This year’s Kettle Drive theme: “Sharing is Caring” has always lived up to its name on Maui, West said. The 2011 holiday goal is to raise $165,000 by collecting spare change from people dropping by the red kettles. Collections, if successful, can repeat what 2010’s donations were able to do on Maui:
- Provide 10,800 bed nights to homeless men.
- Serve 78,892 meals to homeless men, women and children.
- Distribute 15,680 hygiene kits to residents in need.
- Give 34,287 food bags to Salvation Army clients.
Angel Trees will accept gifts for children up until Dec. 19; and the red kettle drive will remain in place up until Christmas Eve. For more information, call 871-6270.
Dec 1, 2011 | Education, Stemworks
Eleventh-grader Cheska Liwag never dreamed of a career in engineering until she enrolled in the Maui High School robotics program. Robotics has been at the heart of many opportunities for Cheska, one of 45 students at Maui High immersed in robotics and in competitions across the county and in the state. “Robotics has helped me to grow and make new friends. I’ve learned a lot about team work and what it takes to compete,” Liwag said. The Maui High School Robotics Program is one of a dozen recipients receiving grants totaling more than $51,000 in the final quarter of 2011. Funding comes from the Maui Economic Development Board’s Ke Alahele Education Fund.
The latest distribution of funds has gone to support a variety of programs that encourage hands-on experiences and learning in the STEM (Science, Technology, Engineering and Math) fields. The money enables students to compete in state robotics tournaments, provides professional development for teachers and helps to procure needed equipment for various projects in science and technology. For Maui High, the grant money has been the means to compete at the upcoming Pan Pacific tournament on Oahu. Liwag serves as captain on a team of six students from her school. “We’re excited,” she said.
Among others receiving grants this past quarter are:
Molokai Robotics (FIRST Lego League), $4,991; to support three teams from Kaunakakai Elementary and Kualapu’u Elementary schools to compete in a Maui tournament, as well as robotics equipment and supplies.
Kalama Intermediate School PLUG-INN project (Problem- Based Learning Using Geodatabases: Innovative Native Network), $5,000; for STEM collaboration between Kalama students and schools in Alaska, including shoreline field trips, use of GIS wireless technologies, and shared collaborative data analysis.
Maui Navigators (FIRST Lego League), $3,655; for robotics equipment and supplies for Central Maui robotics club for 9-14 year olds.
Hawaii State Science Olympiad, $5,000; for participation by approximately 200 students from 10 Maui County schools in statewide hands-on, team-based science competition and program.
Iao School VEX Robotics program, $3,989; for competition by middle school team at VEX competition at the Maui Fair and regional tournament on Oahu.
Nov 24, 2011 | Small Business
As we recently celebrated Veterans Day and are mindful of the service given to our nation by members of our armed forces, disabled Iraq veteran and entrepreneur, Chelsea Ann K.E. Fernandez, is fulfilling a dream of serving the disabled community of Maui. The president and co-founder of FernanTECH Inc., Fernandez and her husband, Joey, are opening a new branch called Hawaii Assistive Technology Company. Its mission will be to provide people with disabilities a chance to live independently with the use of technology. “It was always in my heart to help the disabled,” Fernandez said.
At age 14, Fernandez, a graduate of Hilo High School, saw her two-month-old sister die in part because of complications from both physical deformities and Down syndrome. Fernandez said she vowed that she would do what she could in her adult years to support impaired youth and adults. Her vision is to find technological devices that assist the deaf, the blind and the disabled in everyday living, concentrating on education and communication. “The range is so wide,” she said, adding that products could include walking canes for the blind and iPads for autistic children. Fernandez was diagnosed with Post-Traumatic Syndrome Disorder as a result of her service in the U.S. Army Reserve and a tour in Iraq. Following her year of military service in 2004, she moved to Maui in 2006 and established FernanTECH Inc. She also earned an associate degree in business from the University of Hawaii Maui College and earned certificates in entrepreneurship, management, marketing and accounting.
The current treasurer of the Maui Lions Club, Fernandez has made connections with the group that empowers volunteers to encourage the deaf and the blind. Fernandez also started the Maui Deaf Club and she’s partnered with the Hawaii Independent Living Center on Maui and a panel of service providers for the disabled to learn more about the community she wants to serve. She has invested some $10,000 in educating herself about the needs of the disabled including registering for a February 2012 international conference sponsored by the California State University. “I really want to do this,” Fernandez said.
Nov 17, 2011 | Small Business
Valley Isle Gymnastics is not just Maui’s longest-lived gymnastics training center offering wholesome and healthy activities for young athletes of all skill levels in a fun and safe atmosphere. Once again this September, the gym hosted the Special Olympics Cartwheel Festival, which has raised $26,500 for Special Olympics Maui over the last eight years. Being involved in voluntary community service has resulted in numerous awards and recognitions, and Valley Isle Gymnastics’ success as an enterprise as has brought it the Maui County Small Business of the Year Award.
Founder and co-owner of Valley Isle Gymnastics, Rusty Gage, believes his business also stands out because of the honesty and character in its members and staff. “I think our business has been successful because its foundation is based on work ethic and passion,” said Gage. “I’m thrilled to have staff members with spirit, in a world where workplace complacency is all too common.” The gym goes to great lengths to screen potential staff members and seek the most positive character traits. “Character and integrity probably best sums up our daily operations.” Gage believes business success is down to “implementing and knowing your craft, knowing how to be financially responsible with the business, and knowing how to relate to the clients who are responsible for your existence.”
Gage moved to Maui from Texas, where he ran a similar business. In pursuing his dream of living in the tropics, Gage now has nine employees and the center currently serves nearly 500 young athletes from infants to 18, offering developmental, recreational and competitive gymnastics. “We do not seek to convert every young person into becoming a gymnast,” Gage said. “Rather, we seek to motivate and encourage Maui’s youth to explore the fun things their bodies can do, and to challenge themselves while ensuring that they know the option to become more of a focused gymnast is always available.”
Nov 10, 2011 | Community

Members of the Focus Maui Nui Youth Alliance kicked off the 2011 program year by carrying out a key strategy in protecting the island’s natural environment. With the help of adult environmental experts and volunteers, the high school students combed Kamaole III Beach Park in Kihei while engaging in lessons about the importance of sea birds to Maui’s natural habitat and assisting in catching and banding shearwater chicks in burrows by the beach. The event held on October 22 also covered activities on the scientific significance of beach dunes and what kind of community action is being taken to protect and preserve the island’s sandy shores.
“The kids were great,” coastal geologist Tara Miller Owens said. “I think they learned a lot. Hopefully they’re going home and teaching their families.” Jay Penniman, manager of the Maui Nui Seabird Recovery Project, said he felt hopeful after receiving help from the students with catching and banding the young sea birds. “We need to be teaching our young people about the ʻāina (land) and how to take care of all the species that live here.” Also on hand were community activists Bob and Lis Richardson who spoke about creating the volunteer organization The Dune Restoration Project.
For Owens, it was key that the youth participating in the event understand the beach processes and the importance of healthy dunes. She said discussions about dunes brought awareness to those who can do something about it in the future. “When you’ve grown up on this island, sometimes you think things are obvious but that’s not necessarily so. I’m glad we were able to raise awareness so they can take action,” she said. Penniman shared the same sentiments, saying he hopes the students will contemplate studying the importance of preserving natural resources, perhaps even undertaking a college degree program to learn more. “The more we understand how our environment works, the better we can be about protecting and preserving,” he said.
Nov 3, 2011 | Community
Continuing our series on newly appointed County Department Directors, reflecting the role of government in responding to community values and needs.
Maui County Finance Director Danny Agsalog left his native home of the Philippines in 1979 to establish a new life on the Valley Isle. His work experience started with two jobs, one as a full-time supermarket stock boy and a part-time restaurant dishwasher in Wailuku. That led to enlistment in the United States Air Force and then the Air National Guard, followed by enrollment and completion of studies at the University of Hawaii at West Oahu in 1995. These experiences eventually led to two years of service as County Budget Director during Mayor Alan Arakawa’s first term in the early 2000s. Now, Agsalog has been tapped to work as the Finance Director, overseeing approximately 156 employees including those in the Division of Motor Vehicle and Real Property Taxes.
Agsalog calls his career and education journey “nontraditional” but one that involved a lot of determination and desire to serve the Maui community. “I’ve always loved Maui. Maui is no ka oi,” he says. In regard to direct service with the public, Agsalog explains he has invested money and time into customer service training and management workshops for DMV employees. He says public perceptions and feedback have improved since the work force training was offered. “It’s really about how you deal with people and just talking to the staff about the importance of customer service has helped.”
In the Real Property Taxes Division, Agsalog gives credit to staffers for their due diligence that has reduced appeals from as many as 2,000 last year to less than 800 this year. “I will not take the credit for this. We have a lot of professional people making great effort to getting things right the first time.” The purchasing section of the Finance Department has also made strides. Agsalog says employees there deal with Maui County contractors, monitoring work orders and ensuring that any changes are justifiable and necessary. “I want to be accountable to the people of Maui,” Agsalog said. “It’s important we evaluate what we’re spending and hold ourselves accountable because it’s the people’s money.”
Oct 27, 2011 | Education
Retired educators Pat and Richard Endsley of Lahaina have built an after-school tutoring project that serves more than 300 children a year in West Maui. They say they could not have achieved success without the generosity of some 100 adult tutors and 70 high school students. They also give credit to their major sponsors — the County of Maui, Susan Bendon and her family in Paia, Debbie and Stuart Katz and their nonprofit Beyond the Rainbow and Aina Nalu. The Rotary Clubs in West Maui have also chipped in money and the Old Lahaina Luau and the Ritz-Carlton have provided volunteer tutors.
“You have to have a whole gamut of people who will help you,” Pat Endsley said. “Without them we could not do this.” The tutoring itself is free. In addition to being tutors, the Endsleys oversee other duties including tutor recruitment and training, ordering of books and supplies and maintaining a budget. The tutoring project costs approximately $26,000 to operate but none of the money is used for salaries. Expenses covered by a County grant and donations from businesses and residents include bus transportation, snacks, books and other tutoring supplies for the students.
Pat and Richard Endsley welcome volunteers from the Kaunoa Senior Service Volunteer Program while also being participants themselves. They say the majority of their tutors are retirees, of which only a handful are experienced in education. In addition, Lahainaluna High School students also help 4th-graders with math assignments. While the tutoring program focuses on skills in math and reading, the Endsleys were able to fulfill Pat’s dream to add extracurricular activities including lessons in history, ukulele and other creative arts. “To me the program’s perfect now,” Pat Endsley said. The Endsleys started ‘Wednesday Is Tutoring Day’ at one school in the year 2000 and have expanded it to three days of the week at all four public schools on the West Side.
Oct 20, 2011 | Community, Events
At age 25, Ashley Takitani says First Friday in Wailuku has given her the encouragement and affirmation to establish a career in her homegrown community. Takitani works as the marketing director for Maui Thing, the retail store, while also serving as a volunteer on the Wailuku First Friday Committee. Saedene Ota, the owner of Maui Thing and Sae Design, and her staff are active supporters of First Friday in Wailuku. Takitani, a 2004 Baldwin High School graduate, spent about six years away from home, going to school and working in Los Angeles. She jumped at the chance to work with Ota, an award-winning designer involved in many civic activities including the role of University of Hawaii Regent.
First Friday in Wailuku features an evening of entertainment and live acts, local food, art, jewelry and fashion on a block on Market Street. Attendance at First Friday has grown from a few hundred to as many as 4,000 in one night, Takitani said. Maui Thing designed one of the first flyers to attract both residents and visitors to the event and then sponsored the first live band performance at the attraction. “We offer something for family and friends to do on a Friday night,” Takitani said. The 10 or so merchants who put on the event have found that their businesses get a jump start every month by holding the event. “It just does wonders and gives us a really great start to our month,” Takitani said. The merchants have also been happy to welcome other local vendors to showcase their wares and also make money. “First Friday is really all about community. It’s what Maui is all about, we support each other.”
Takitani said the event has proven to her that she can thrive in a career here at home and believes the same can happen for her contemporaries. “Something like First Friday is enticing for young people. The island has grown so much and it’s made it a lot easier to come home,” Takitani said. “When it comes down to it, it’s so much fun and everybody can really have a good time.”
Oct 13, 2011 | Education

Science teacher Maggie Prevenas working on location at Portage Glacier, AK
Award-winning science teacher Margaret “Maggie” Prevenas shares her passion for learning by escorting her students outside the classroom. “As a teacher, I need to bring my students outside and into their environment so they can really see how it works,” she said. Over the course of one school year, the Kalama Intermediate School teacher and a colleague took 7th graders to the Waihee coastline and a protected reserve to see and study first-hand the richness and resources of the land and ocean in the area. This particular exercise was made possible through a Ke Alahele Fund grant administered by Maui Economic Development Board. Prevenas deemed the project “wildly successful,” particularly with “rascal” pupils who turn into engaging students. “Outside in the environment, they are wizards, they are leaders,” she said. “Not all kids are going to be scientists but science is going to play an active role in their future on Maui and they can learn how to be good stewards of their environment.”
Prevenas continues to improve her eight-year teaching career by learning more about how she can best serve her students. Earlier this year, she was awarded an Endeavor Fellowship with NASA. The project provides live, online training for K-12 educators who are working to earn a certificate in STEM (science, technology, engineering and mathematics) education from Teachers College, Columbia University in New York. “I’m trying to understand how my students learn so I can light their fire and get them to take over stewardship of the Earth and the environment they live in,” she said. Her lessons in Waihee have focused on global climate and ocean acidification. Prevenas’ mantra has been “let no child be left inside” which represents her stance that students learn best by engaging and connecting with the world they live in. “They all get to see how unspoiled, how beautiful Maui truly is and then they can become aware of this when global climate changes happen.”