Maui Economic Development Board’s (MEDB) recent Ke Alahele Education Benefit event welcomed over 300 guests and successfully raised funds for local STEM education programs. During the event, the Daniel K. Inouye Innovation (DKII) Award student winners were recognized for community service-focused science, technology, engineering, and math (STEM) projects. Tiare Martin, executive director of the Vanguard Maui High Performance Computing Center and MEDB’s board chair, Curtis Tom, senior vice president and commercial banking officer of the Bank of Hawaiʻi and MEDB’s board vice chair and chair of the education committee, and Leslie Wilkins, MEDB’s president and CEO, presented the award.
Winners were Baldwin High School seniors Aileen Kim and Jeremiah Jacinto for their project, “Kūlia Scholarships Connect.” Recognizing the difficulties that local students and their families face in finding college scholarships, they created an AI chatbot that simplifies and personalizes the search process. “Our team is driven by a shared passion for equity in education and aims to remove barriers to financial aid through technology that empowers every student to reach their full potential,” they explained.
A Maui High School team of Toby Naumov, Sarah Fehnestock, Ciana Cooper, Sophie Kato, and Joshua Mori also received a prize for their “Stop the Bleed Tourniquet Simulator” project. The team used their computer science and mechanical engineering skills to create an artificial human arm that can help students learn the critical first-aid skills needed to control severe bleeding. They successfully created a prototype for only $200, showing that it is possible to create low-cost versions of essential medical teaching tools.
Dominick Philippe Guiwa of Maui High School was honored for his research project, “From Tragedy to Innovation: Lahaina Fire Recovery Through Native Hawaiian Fire Retardant Solutions.” Combining his interest in chemistry with a desire to serve the Lahaina community, he tested plant samples to demonstrate a correlation between pH levels and fire resistance, showing that native plants are often more fire resistant than invasives.
All the winners will receive monetary prizes to honor their hard work. Funds raised during the event will also support the Ke Alahele Education Fund grant program. More information can be found online at https://www.medbpathways.org/.
It is deeply meaningful to us that our work in some way reflects Senator Inouye’s vision of Maui as an innovation center where the latest scientific and technological advances can take root and flourish.
Aileen Kim and Jeremiah Jacinto, 2025 Daniel K. Inouye Innovation Award Winners
Can one person really make a difference for Maui’s marine environment? The local nonprofit, Maui Nui Marine Resource Council (MNMRC) says yes! They work locally through partnerships, community involvement, and education to address threats to Maui’s reefs and nearshore ocean environment. MNMRC helps protect shorelines from storm surge and erosion, ensuring that Maui’s surrounding ocean can continue to support wildlife, provide food, and support thousands of marine jobs.
“Regrettably, according to the State of Hawaiʻi Department of Health, Maui has one of Hawaiʻi’s most polluted coastal waters,” said Sara Sugidono, MNMRC Communications and Development Director. “Many of the threats begin on land. Protecting them from mauka to makai is MNMRC’s priority so that our reefs will be here for generations to come.”
Sugidono emphasized the impact that single individuals can have on ocean protection, highlighting the story of Hope Gonzolez, who grew up visiting her Maui grandparents. “Gonzalez is an award-winning business owner, entrepreneur, college student, and volunteer. She began her passion for conservation as a 6th grader when she noticed changing water conditions and decreased turtle and fish populations at Honokeana Bay. Her story is an inspiring example of how one person can become a force for good by starting with an idea and small actions.” While still in high school, Gonzalez launched SPF805, a clothing brand dedicated to educating people on the importance of coral reefs. Gonzalez has committed to donating a percentage of the profit from each purchase to MNMRC.
Gonzalez noted, “Every day, I’d snorkel the same reef. I would see similar turtles and fish, and every time I came back, there were fewer fish and turtles, and the area’s once vibrantly-colored coral reefs were turning a dull, whitish color. I saw it firsthand and wanted to do something about it. Now is the time, because our oceans and reefs are at a critical turning point. We can help by pursuing marine science and other STEM-related fields, volunteer for beach cleanups, use reef-safe sunscreen, reusable bags and water bottles, donate to non-profits working in ocean conservation, etc. The value of working together to make a positive impact on the community is priceless.”
I am dedicated to teaching people the reality of what is happening to our oceans and how they can help. Each one of us can make a difference!
Hope Gonzalez, Owner and Founder, SPF805
Maui resident Mark Beltzman, a world traveler thanks to his stage, movie, and television career, has been acting, writing, and directing since 1981. He brings a unique blend of talent and passion to every performance and has captivated audiences with compelling character portrayals and dynamic storytelling on both stage and screen. In 2014, he co-founded Maui Improv (short for “improvisation”), a non-profit dedicated to creating opportunities for improv education and performances on Maui.
Improv, a powerful tool that requires mastering skills like listening, communication, and storytelling, helps people build confidence and collaboration. At its core, improv allows for spontaneity and moments of genuine interaction. Beltzman shared, “My philosophy is to figure out what’s working and do more of it, instead of what’s wrong; and to know the difference.”
In his improv workshops, Beltzman incorporates lessons of transformation related to his years of involvement with the Kihei men’s group, ManKind Project Hawaiʻi (MKP). “The MKP group offers spaces where men are free to speak openly and honestly about their lives, accepting responsibility, purpose, and intention,” Beltzman explained. “We recognize connections to nature and humanity as we take accountability for our actions.”
Beltzman says MKP lessons and improv work together. “Life happens outside our comfort zone. I call improv the ‘art of allowing’ because it is for anyone who desires to cultivate the ability to flawlessly and spontaneously create magic on stage, and in life. Ultimately, we can strip away the layers we put up to protect ourselves and can simply be our most authentic self!”
Beltzman is also a musician and is currently the solo tubist for the Maui Pops Orchestra (MPO) and also plays with the Maui Community Band (MCB). MCB has offered four free concerts on Maui so far in 2025, and MPO recently wrapped up its summer season with a classical chamber music concert.
For more information about Maui Improv, visit www.mauiimprov.org. Readers can also follow @mauicommunityband and @mauipopsorchestra on social media for updates regarding the local fall 2025 concert season.
Improv encourages individuals to think on their feet and come up with creative solutions to unexpected problems.
Mark Beltzman, Actor, Director, and Musician Maui Improv
Maui Economic Development Board’s (MEDB) recent Maui TechOhana meeting featured marketing expert and Baldwin High School alumna Jennifer Apy, who shared powerful lessons on digital marketing strategies using artificial intelligence (AI). Apy gave an instructive presentation, “Stories from the Marketing Battlefield: Wins and How We Earned Our Stripes,” to over 50 Maui entrepreneurs and small business owners.
As a seasoned marketer for Fortune 500 brands, an Area Managing Partner for Chief Outsiders, and a certified speaker for Vistage, the world’s largest CEO coaching organization, Apy travels the country to support companies who are ready to accelerate growth. Taking advantage of her academic training in computer science, she also has experience co-founding a software company and is currently invested in a broad portfolio of startups.
Apy explained, “My passion is for helping companies succeed and grow with go-to-market approaches,” she explained. “Strategy, creativity, and resourcefulness lead to big wins. To attain top-line business results, it is key to know your customer and to reflect on your company’s ability to achieve competitive progress through blended insight, approach, and execution.”
Ululani Shave Ice CEO David Yamashiro noted, “It’s important that all small business owners understand what AI is about and how to use it efficiently. No matter how successful a business is, owners need to stay updated on real-world tools to accelerate growth. Apy explained this well.”
Kelli Myers from Real Broker added, “My passion lies in helping sellers navigate the market with confidence and ease. Learning new tools to use to communicate with my clientele is priceless. MEDB offers great workshops to help Maui’s small business and entrepreneur community.”
Ron Viloria from iamakam.ai also shared, “As a small business owner, I wanted to explore how AI is revolutionizing business functions like marketing, sales, customer service, and operations to drive growth. MEDB continues to bring this kind of valuable technical assistance into our community.”
MEDB’s Maui TechOhana provides informal networking opportunities open to anyone interested in tech-driven business strategies. Learn more at www.mauitechohana.com.
Choosing the right digital channels, such as innovative applications of generative AI, can help deliver long-term profits.
Jennifer Apy, Area Managing Partner, and CMO Chief Outsiders
As part of the upcoming Ke Alahele Education Fund Benefit Dinner and Auction, Maui Economic Development Board (MEDB) is seeking applications from local students for the Daniel K. Inouye Innovation Award. This award honors student projects that demonstrate the most innovative uses of science, technology, engineering, and math (STEM) in service of the community.
To support award recipients as they continue to learn and grow as STEM innovators, the winning individual or team will receive $5,000. Maui County public school students in grades 6-12 (as well as 2025 high school graduates) are eligible to apply. Interested students should submit their projects online prior to 11:59 pm on Monday, August 11 to be considered for the award. The winner will be announced at the Ke Alahele event on August 23, and all award finalists will be invited to attend the dinner as special guests. The submission form and more details about the award are available online at medbpathways.org/2025dkii.
MEDB also continues to accept table reservations, auction donations, and sponsors for the Ke Alahele event. This annual fundraiser provides an unforgettable evening and also raises critical funds for STEM education programs and teachers throughout Maui County. These programs, serving students from kindergarten to college and beyond, help build stronger career pathways for Maui Nui residents. By attending the dinner, community members are helping to shape a brighter future for Maui Nui’s youth.
Guests attending the fundraiser can also enjoy an exclusive room rate and a complimentary shuttle service from central Maui to the Hyatt Regency Maui Resort in Kā‘anapali where the event will take place. For more information and to book seats at the Ke Alahele fundraising dinner on August 23, visit www.medbpathways.org.
Under the guidance and mentorship of teacher John Hughes, students at Wailuku Elementary School are developing a sharp sense of inquiry and staying excited and engaged thanks to what they are learning during astronomy and engineering activities. Mr. Hughes and Wailuku Elementary Principal Dr. Nikan Arapoff are providing opportunities for students to explore STEM (science, technology, engineering, and math) topics, challenges, and career pathways through hands-on learning.
Dr. Arapoff said, “We’re so proud of the keiki and everything that they are doing in our STEM program, which includes 3D-printing, Hawaiian history, and astronomy. Their participation is advancing their knowledge in a way that helps community.”
Dr. J.D. Armstrong, Educational Outreach Specialist for the University of Hawaiʻi’s Institute for Astronomy, shared, “Hughes is one of these people that seem to really have a knack for getting things to work. He is also an avid amateur astronomer. When he started teaching at Wailuku Elementary, I set up an account for him with the Las Cumbres Observatory (LCO) educational program, Global Sky Partners. Hughes and his students are using this online resource to image objects like the Moon and anything they wish to study in their designated time. For example, one student wanted to image Halley’s Comet because it was visible when King Kamehameha was born.”
Mr. Hughes said, “This class is making a vast difference in the lives of the students. Many of the keiki have gone from special education classes to advanced classes in a single year. I feel that it’s really changing lives, and that means everything to me!” One student shared, “This class has made me think of going into engineering and science.” Another explained, “I love making 3D objects and exploring the sky on the computer through LCO’s robotic telescope network!”
The 3D projects begin with three main steps: designing and modeling, slicing (preparing the design for printing), and 3D printing. The students can explore this technique as a medium for creating sculptures while learning about spatial relationships. Additionally, teachers can use 3D printing to create lessons for various subjects like math and science.
“Our keiki are smart, and they have incredible imaginations,” Mr. Hughes concluded. “Once I give them the tools and create a sense of wonder, I have done my job!”
The students are eager to learn. With guidance and mentoring they are soaring!
John Hughes, STEM and Hawaiian History Teacher, Wailuku Elementary School
Maui Economic Development Board, Inc. (MEDB) is hosting its annual Ke Alahele Education Fund Benefit Dinner and Auction, themed “Pathways to Our Future,” on Saturday, August 23, 2025, at the Hyatt Regency Maui Resort and Spa in Kāʻanapali. The evening will begin with a reception and silent auction at 4:30 p.m., followed by dinner at 6 p.m.
During the event, guests will have the opportunity to bid on a variety of items in the popular Apples for Education Auction, compete in teams during MEDB’s signature interactive game, and hear inspiring stories highlighting the remarkable accomplishments of students in science, technology, engineering, and math (STEM).
“Our community’s future depends on equipping the next generation with the skills to thrive,” said Leslie Wilkins, president and CEO of MEDB. “Through STEM education, we’re empowering our youth to become problem solvers, innovators, and leaders who will shape a resilient and prosperous future for our islands.”
Proceeds from the event will directly support MEDB’s comprehensive STEM programs, which provide Maui Nui students with educational opportunities from kindergarten to career. These programs play a crucial role in shaping the students’ futures and fostering a thriving, resilient Maui.
The Hyatt Regency Maui Resort and Spa in Kāʻanapali is offering a special room rate of $349-379 from August 22-24 for guests attending this year’s fundraising dinner. A complimentary shuttle service will also be available for guests traveling between Central Maui and the Hyatt Regency Maui Resort. To reserve dinner seats, become an event sponsor, or donate an item or gift card for the Apples for Education Auction, visit www.medbpathways.org, contact MEDB at 808-875-2300, or email pathways@medb.org.
Maui County public school students in grades 6-12 (including those who graduated this spring) are also invited to submit STEM community service projects completed during the 2024-25 school year for the Daniel K. Inouye Innovation Award. The award finalists will be invited to attend the Ke Alahele Fund Dinner. The winning individual or team will receive $5,000 to support their school’s STEM programming. For more information, visit www.medbpathways.org/2025dkii.
With headquarters at Honokohau Bay on Fleming Beach, the Kahākūkahi Foundation has built a community that empowers keiki (youth) through ocean sports, environmental stewardship, and a deep connection to the ʻāina (land) and kai (sea). Founded in 2000 by Zane Kekoa Schweitzer, the nonprofit has equipped their facility with surfboards, stand-up boards, windsurfers, and outrigger canoes for the keiki to enjoy while learning about ocean safety and marine science. Their programs run Monday to Saturday, 11am-5pm.
Schweitzer grew up in the Maui ocean. He has earned approximately 15 world championships in water sports and is a two-time Ultimate Waterman. His unique experiences, from traveling around the world for international competitions, to team-building, to ocean conservation, inspired him to publish his first book, Beneath the Surface. Beyond the waves, he collaborates with local artists, healers, and other community members who amplify the message of ocean preservation. Now, he is determined to give back to the community he loves and its future generations.
“Since the devastating 2023 Maui wildfires in Lahaina, Kahākūkahi Foundation has refocused its mission on uplifting the physical and mental well-being of the Maui keiki,” Schweitzer explained. “Since February 8, 2025, we’ve hosted over 12 different schools, over 700 students during outdoor school field trips, and over 1,500 people total including adults. We believe every child in our community should have access to these ocean activities and cultural practices, which is why we provide mentorship and all necessary equipment at no cost to them!”
With a full-time staff and structured curriculum, Kahākūkahi makes science and conservation fun, engaging, and impactful. This allows keiki to develop skills and healthy mindsets that extend into their daily lives. Along with ocean activities and environmental stewardship, the Foundation has also developed a Hawaiian language program, featuring storytelling with kupuna. Schweitzer added, “Through all our endeavors, we hope to display the conviction behind our beliefs and share it all with the wider community.”
For those interested, Kahākūkahi Foundation offers internships, scholarships, and ongoing mentorship. For more information, visit online at https://www.kahakukahifoundation.com.
At Kahākūkahi, we aim to inspire our keiki to experience the ocean and feel the connections among our islands, friends, and ‘ohana across the world. I have seen our programs uplift spirits and help heal where needed.
Zane Kekoa Schweitzer, Founder and Executive Director, Kahākūkahi Foundation
In a recent Maui TechOhana meeting, organized by Maui Economic Development Board (MEDB) and supported by the County of Maui, Maui native Nick Ponte, founder of Myna Marketing, presented “How to Get Your Business Found on Google.” Ponte, an expert in digital advertising and marketing for local businesses, discussed practical, easy-to-implement strategies with the 43 in-person and 27 online attendees.
In his power-packed session, Ponte, recognized by Pacific Business News as running Hawai’i’s second fastest-growing business in 2024, broke down simple, effective approaches to help attendees rank higher on Google search results and attract more customers. He explained that if a business isn’t showing up on Google‘s first page, it’s losing potential customers to competitors.
“At Myna Marketing, we provide exceptional digital marketing services,” Ponte said. “We have helped over 500 local businesses grow their online presence and grow their revenue. It’s important to know whether SEO (search engine optimization) or Google Ads is the right fit for a business and how to optimize a website for local search and customer engagement. Simply put, it’s important to discover what is the right fit for each business to be relevant.”
Ponte explained the fast-paced demands of competitive markets. Using some of his local clients as examples, he showed the biggest SEO mistakes business owners make and how to fix them, even for business owners who are not tech experts. In addition, he shared steps needed to boost online presence, such as how to optimize a website for local search, how to backlink, the importance of reviews, and customer engagement with Google My Business.
“The internet has become the go-to method for individuals to get their information,” he noted. “Every day more users are utilizing search engines like Google, which is why more online presence is needed to succeed. Clientele need to locate your business quickly and easily.”
Attendee Tara Lee from Tara Lee Photography shared, “I’m presently doing a complete rebrand of my business, so it was great to learn about SEO, Google Ads, and much more. It was a great learning experience.”
Sherri McCollum from Maui Mermade Jewelry added, “I’ve been stuck with my website and Google placement. Nick explained everything in simple terms and now I understand what to do. If I need more help I’m going to hire him. Thanks, MEDB, for such an informative talk.”
For information about future Maui TechOhana events, which are free and open to the public, visit https://www.medb.org/techohana/ to sign up for the Maui TechOhana mailing list.
I have a passion for helping businesses thrive in the digital world and succeed in competitive markets.
Nick Ponte, Owner, Myna Marketing
