FOCUS MAUI NUI

Our Islands, Our Future
VIEW THE FOCUS MAUI NUI 2020 TRENDS REPORT

Can one person really make a difference for Maui’s marine environment? The local nonprofit, Maui Nui Marine Resource Council (MNMRC) says yes! They work locally through partnerships, community involvement, and education to address threats to Maui’s reefs and nearshore ocean environment. MNMRC helps protect shorelines from storm surge and erosion, ensuring that Maui’s surrounding ocean can continue to support wildlife, provide food, and support thousands of marine jobs. 

“Regrettably, according to the State of Hawaiʻi Department of Health, Maui has one of Hawaiʻi’s most polluted coastal waters,” said Sara Sugidono, MNMRC Communications and Development Director. “Many of the threats begin on land. Protecting them from mauka to makai is MNMRC’s priority so that our reefs will be here for generations to come.”  

Sugidono emphasized the impact that single individuals can have on ocean protection, highlighting the story of Hope Gonzolez, who grew up visiting her Maui grandparents. “Gonzalez is an award-winning business owner, entrepreneur, college student, and volunteer. She began her passion for conservation as a 6th grader when she noticed changing water conditions and decreased turtle and fish populations at Honokeana Bay. Her story is an inspiring example of how one person can become a force for good by starting with an idea and small actions.” While still in high school, Gonzalez launched SPF805, a clothing brand dedicated to educating people on the importance of coral reefs. Gonzalez has committed to donating a percentage of the profit from each purchase to MNMRC.  

Gonzalez noted, “Every day, I’d snorkel the same reef. I would see similar turtles and fish, and every time I came back, there were fewer fish and turtles, and the area’s once vibrantly-colored coral reefs were turning a dull, whitish color. I saw it firsthand and wanted to do something about it. Now is the time, because our oceans and reefs are at a critical turning point. We can help by pursuing marine science and other STEM-related fields, volunteer for beach cleanups, use reef-safe sunscreen, reusable bags and water bottles, donate to non-profits working in ocean conservation, etc. The value of working together to make a positive impact on the community is priceless.” 

I am dedicated to teaching people the reality of what is happening to our oceans and how they can help. Each one of us can make a difference!
Hope Gonzalez, Owner and Founder, SPF805