Infrastructure of Stories, an event presented by Bad Friend Productions and supported by the Maui Economic Development Board (MEDB), recently explored how to broaden Maui County’s role in cinema beyond merely hosting a traditional film industry. The name, ‘Infrastructure of Stories’, refers to a community-driven economic initiative to transition Maui from being a backdrop for the film industry into a self-sustaining, community-led film economy.
The meeting focused on how to keep economic benefits on the island, support local talent, and highlight the upcoming Wailuku Film Festival. The panelists featured leading Hawai’i creatives, filmmakers and business leaders including: the married writer and producer couple from Maui, Rachel Kondo and Justin Marks, famous for their recent film series Shogun; Brian Kohne, Maui Film Commissioner; Matt Yamashita, Emmy-winning filmmaker from Molokai; Kawika Hoke, filmmaker and marketing analyst; and Stefan Schaefer, director.
“The mission is to empower local creators, integrate authentic mo’olelo (Hawai’ian storytelling), and build the resources needed to produce films and media,” said Kohne. “We aim to connect local storytellers with established film and media professionals. We want to keep our talent on Maui and bring back those that left home. I am one of a handful in our business who came home and I want that for our present and future generation. I thank Shogun producer Rachel Kondo and her family for moving back to Maui; however, they still have to travel to Los Angeles for work. Artists need to be able to feed themselves and their families.”
Event host, Ted Anderson, owner of Venture Physical Therapy and member of the Maui County Health Partnership, thanked MEDB for their support. “This is what we want,” he said. “Our entire community is needed to make the whole system work, including the county and state government. The Wailuku Film Festival is definitely a big step in the right direction.”
The inaugural Wailuku Film Festival, presented by the Maui Film Office and the County of Maui, June 17-21, at the Iao and Naylor Theaters, plus special films on June 21 at the MACC, features over 100 films, with over 50 Hawai’i filmmakers, screening in categories of Hawai’i, Indigenous Voices, Watersports, Animation, and Student productions. The festival is a gathering place where Hawaiian values, cultural knowledge and storytelling meet.
We need to develop all the different components needed to keep all of our talent on island. Home is where work is! Tickets are available at WailukuFilm.com and MauiArts.org., and the Film Festival Box Office at 45a North Market Street, Wailuku.
– Brian Kohne, Maui Film Commissioner
Lisa Payne, owner of Hana Hou by Hale Zen in Lahaina, recentlyhosted a public book-signing with Maui-based author Alana Kysar celebrating the release of her newest cookbook, Aloha Veggies. The guests met the author, had books signed, and enjoyed complimentary pupus throughout the evening made from the author’s recipes.
“We love creating gatherings that bring people together around beautiful things,” said Payne. “Hosting Kysar at the shop felt like a natural fit and a wonderful way to share an evening of conversation, food and inspiration with our community.”
Hana Hou by Hale Zen reopened in November 2024 in Emerald Plaza after the original Hale Zen boutique was lost in the August 2023 Lahaina wildfire. The store became the first retail business to reopen after being lost in the fire, offering a welcoming space for residents and visitors to reconnect through thoughtful shopping and community gatherings.
Payne said, “Thankfully, our warehouse and office location in Emerald Plaza was spared, so we had a base of operation. With the assistance of dozens of vendors, we hosted free shopping events there to help hundreds of Lahaina fire victims.We were honored to host Maui-based author Alana Kysar as she celebrates her new book, Aloha Veggies. It’s so much more than just a cookbook. It’s a love letter to Hawai’i, the food, traditions, and farmers. Kysar’s work is deeply rooted in Hawai’i and it shimmers on every page of this beautiful book. Her previous book, Aloha Kitchen, has been a personal favorite of mine since its 2019 release and remains a bestseller at our store. We’re excited to help her launch Aloha Veggies!”
Kysar added, “I’m always trying to build my meals around what’s locally sourced. Farming isn’t an easy business but it’s so vital that we, as a community, do what we can to support local farms. In my book, Aloha Veggies, I profiled five farms throughout Hawai’i to showcase the wide range of crops that can be grown here, and how rich and diverse the culinary space is on the islands. I believe that it’s still constantly evolving, and I feel lucky to play a small role in both preserving and contributing to it.”
You can tell how much Lisa loves the Lahaina community. Her enthusiasm really comes through in all she does. Both of us explore and are inspired by the cultural influences that shape our community.
Alana Kysar, Maui author of Aloha Veggies and Aloha Kitchen
The Hawaiʻi State Public Library System is now modernized. New resources such as e-books and audiobooks are accessible via user-friendly apps on smartphones. This modern approach allows patrons to borrow materials without waiting in line or even stepping foot inside if they prefer digital access. The library inspires curiosity and creates opportunities for all to read, learn, and connect with almost any subject imaginable. Rooted in the ʻohana spirit, the library embodies aloha, cultural richness, and the environmental beauty of Hawaiʻi through its books, digital collections, community programming, and welcoming spaces. It boasts an extensive collection that spans many genres, from standard references to contemporary fiction and much more.
“We also have a new, fully operational library on wheels, Holo Holo Bookmobile, that visits schools, senior centers, and community sites,” said Tracy Latimer, Kihei Library Branch Manager. “Plus, all Maui library branches now offer personalized free in-person or virtual tech assistance to help residents with devices, online job applications, and safety tools via the Digital Navigator Program.”
The Maui Public Library stands as a beacon for knowledge seekers and community members alike. It’s not just a building filled with books. It’s a vibrant hub where stories come alive, ideas flourish, and connections are made. Included in the library’s updates is a new library card with a new logo inspired by traditional Hawaiian art and kappa patterns. Al branches also host numerous events throughout the year.
Latimer shared, “In Kihei, we offer author readings, workshops on everything from gardening to technology skills, art exhibits showcasing local talent, and book clubs that ignite passionate discussions among participants. These gatherings create an inviting atmosphere where everyone can share their love for literature or learn something new together. There are spaces dedicated specifically for community meetings or study groups equipped with wi-fi access so people can collaborate effectively on projects or simply connect over shared interests. Moreover, staff members are always ready with recommendations tailored to individual tastes.”
In essence, visiting the Maui Public Library isn’t merely about borrowing books. It’s about immersing oneself in a rich tapestry woven from diverse narratives written and spoken by fellow islanders who call this place home.
In addition to books, there are specialized activities each day of the week including movie matinees and story-time for keiki. Also, on May 29th, all are invited to the 30-year anniversary of the Kihei Library. The all-day celebration includes visits from dignitaries, entertainers, and more. Come to the library!
Tracy Latimer, Kihei Public Library Branch Manager
Founded in the wake of the August 2023 Kula wildfire that claimed 20 homes and scorched over 200 acres of Upcountry property, the nonprofit Mālama Kula is still committed to serving their Upcountry community. Mālama (care for) Kula is well-known for being action-oriented and results-driven while also being quick to adapt to new challenges, such as the recent Kona low storms.
“The need in our Upcountry community became glaringly apparent when we watched our town nearly go up in flames,” said Kyle Ellison, Executive Director of Mālama Kula. “Since the day of the fire, we have been leading the cleanup and recovery effort, providing green waste services, metal removal, clearing of downed trees, and creation of wood chips for erosion mitigation. We regularly help property owners clean up from the fire and get time and hope back in their lives. Even once the fire cleanup is complete, which could take years, we will provide disaster relief and cleanup while working on removal of fire fuels to mitigate future hazards. We also planted dozens of native tree species like koa, ‘ōhi‘a, ‘ilima, and ‘ilie‘e as well as non-native vetiver grass, which is used along hillsides to stabilize soil and help minimize erosion and runoff.”
Since the very first days after the 2023 Kula Fire, volunteers have been the beating heart of the ongoing Upcountry recovery. Residents are beyond grateful for their selfless nature and the numerous Mālama Kula programs helping them. Ellison said, “That’s what we are here for, to serve our community. That’s the way it should be!”
Mālama Kula continuously needs volunteers and funding. “We had the Crater Road Fire in July of 2025, and there have been multiple smaller fires since then that we’re very lucky didn’t grow any bigger,” Ellison added. “While programs that are months or years in the future are certainly important parts of this response, we also need to prioritize work that addresses these hazards today. We need to provide the community with tools and increased access to green waste facilities that can aid in responsible land management. It’s incumbent upon our entire community to protect not just our own properties and ‘ohana, but our neighbors and community around us.”
Wildfires are not the only natural disaster that the organization is addressing. After the Kona low storms in March 2026, which brought flooding and high winds to Kula and left many residents without power for days, Mālama Kula immediately took action. They coordinated clean-up crews across 50 properties, working to clear downed trees that were blocking roads and damaging homes. They also gave away free wood chips to homeowners to help prevent soil erosion and stabilize gulches.
Interested volunteers can visit https://malamakula.org to join one of Mālama Kula’s service projects, community work days, and social gatherings. Updates can also be found on their Instagram page, @malamakula.
We provide programs to meet the challenges facing the area’s rural and agricultural economy, plus social networking and educational events that foster and strengthen community.
Kyle Ellison, Executive Director, Mālama Kula
With his team of volunteers, Maui resident Scott Hansen, Executive Director and CEO of Maui Rescue Mission (MRM), a 501(c)(3) nonprofit, provides assistance and essential help to the houseless on Maui. Hansen serves alongside his ‘ohana with a deep respect for the people, culture, and land.
“MRM is led with an emphasis on presence, cultural sensitivity, and accountability to the communities served,” Hansen noted. “Across the moku (districts) of Maui, we work to uplift individuals experiencing houselessness with compassion, humility, and an enduring commitment to doing the work the right way.”
A groundbreaking mobile concept, MRM provides access to private hot showers, along with laundry services and similar resources for the guests they serve. They offer a hygiene trailer that is equipped with two stacked washer-dryer units and a full private bathroom. Also provided are first aid items, clothing, meals and nutrition, a cell phone charging station, friendship, and support. Hansen understands the unique needs of the communities he serves.
“As a rescue mission, we are connected to a larger network of community ministries,” he said. “Our weekly outreaches also serve as resource hubs, as we invite various community agencies to offer their support to our guests. For example, these relationships allow us to refer clients looking to detoxify. Together with our partners and other agencies, we are able to help clients get into different rehabilitation programs, since many of them are struggling with a combination of physical, emotional, mental, and spiritual needs.
Currently, MRM serves three outreach locations weekly: Kalama Beach Park in Kihei, 10-2pm on Mondays; Cut Mountain Lahaina Bypass, 10am-2pm on Tuesdays; and Kanaha Beach Park in Kahului, 10am-2pm on Thursdays. In alternate weeks, the times are 11am-1pm at the same locations with modified services.
Hansen added, “We at MRM understand that each person’s situation is different. Our approach is to provide basic needs with dignity, compassion, and consistency. By building a trusting relationship with each of our guests we provide a support system that gives them hope and encouragement when they need it most. Please join us as a volunteer, donor, or partner to bring hope and tangible help across the island of Maui.”
Those interested in getting involved can visit http://mauirescuemission.org for more information.
Our vision is to build trust, facilitate healing, and guide individuals towards a new life, offering a path of hope and transformation.
Scott Hansen, Executive Director, Maui Rescue Mission
